In advance of the 2022 Winter Olympics in Chongli, China is seeing an exponential increase in interest for winter activities.
Visitation to ski resorts numbered just over 6 million in 2010; this number has grown threefold, to over 17.5 million as of 2017.
Coinciding with income growth, increased leisure time, and weekend getaways, the ski market is decidedly an emerging, millennial activity in China.
50% of skiers in China are under the age of 25.
In this special report, we investigate indoor ski attractions in China, including costs, performance, and visitation profiles. The number of indoor ski resorts has grown by 300% over the past 5 years alone, from just 5 in 2013 to over 20 in 2017.
A climate-independent attraction, indoor ski attractions are scattered around the country, and represent an emerging, important attraction type.
In your report, you will have access to:
- The location and size of China's indoor ski resorts;
- Existing and emerging trends;
- Visitation profiles and characteristics, such as attendance, length of stay and visitor origin;
- Pricing and revenues;
- Operating hours;
- Availability of amenities;
- An overview of guest sentiment and reviews;
- Development costs.
42 pages
